Having
trouble finding one job? Get five instead which is much easier
and here’s how!
November, 2009
By Craig Nathanson - The Vocational Coach™
Have multiple streams of income
In this economy the idea of having just one job doesn't make
sense. First there is much competition for a single job. Second,
once committed to just one job, independence and flexibility
is taken away. The best strategy in this economy especially
for those over 40 is to have multiple streams of income. This
gives one the best sense of security. If one stream of income
doesn't work out, there are many others to turn to. I suggest
the number five as a target to aim for. Why? No scientific reason
other than you can keep track of them on one hand. This approach,
of course, takes a whole different thought process.
One of the best ways to start is to search on the various job
sites under part-time work. I recommend indeed.com. Also start
to look at sites like guru.com and elance.com which give people
the opportunity to bid on work and offer themselves and their
talents.
Align all work around a central theme
It is important for focus, energy, and momentum to look for
five sources of revenue which all relate to one another. For
example, I had a client who was a high school teacher and decided
to leave because of new stress on teachers. She still loved
to teach. Today, she helps high school seniors to discover what
they want to do in their life and to find the best colleges
for them. She has a coaching business helping high school students
who are struggling with grades. Her third source and core business
is developing training programs for teachers as part of their
in-service training days teaching them how to communicate with
students better. Her fourth and fifth sources of revenue are
working part-time for others. She is a substitute high school
teacher for 3 districts 3 days a week. She likes the challenge
and no longer has the state testing pressure. Her other part-time
job is working for a text book company selling textbooks to
high school teachers. This keeps her close to her target audience
and customers. Her overall revenue after 2 years of developing
is slightly higher than she made as a full time teacher. Now
she has to pay private health insurance and she gave up her
"retirement"but she is happier now with no need to
ever stop doing what she loves. Recently she told me that she
was considering a sixth source of revenue which is assisting
teachers on the path and process to teach overseas.
Establish You.inc
Like the example above, this same opportunity is available
to you. First, you must think through which abilities and interests
align the best. This is where you should focus. You will surprise
yourself with the ideas you come up with. It is much easier
to get 5 sources of revenue and customers then just one traditional
job which lock you into a time, place, and a salary! So outdated
for those over 40!
Establish a niche
I have one client who loved working with old classic cars.
Fast forward today and he has multiple streams of income around
this passion. He organizes downtown shows of old cars. He actually
fixes other people's old cars. He acts as a broker helping people
to get the spare parts they need for their vintage cars. He
works one day a week at a junk yard. He likes being outside
and this also gives him access to new parts which come in. He
works 2 days a week changing tires at a local shop. While this
doesn't relate directly to his love of old cars, he knows how
to fix tires and this part time job keeps him around cars!
Find new ways to work
Start with a business card. What would you call yourself? What
would your tagline be? What would your marketing flyer look
like? What products and services could you develop and sell
to others. Which part-time jobs could you combine in similar
areas?
It all starts with a sense of purpose and path
Focus in areas where you feel deep interest. It is very important
especially after 40 when you start feeling a sense of urgency
around your work and what you do.
Over 40 the OLD way of looking for just one job no longer makes
sense. The new way is to create multiple streams of income.
This is important in mid-life as the need to explore, to travel,
and to be creative rises to the surface. Getting just ONE job
is hard work- Getting five is much easier!
I'll be cheering you on as you go - Craig Nathanson
Craig Nathanson is the author of "How
to find the RIGHT work during challenging times: A new approach
to your life and work after 40" and is
a coaching expert who works with people over forty.
Visit Craig’s online community at http://www.thevocationalcoach.com
where you can take a class, get more ideas through Craig Nathanson’s
books and CD’s, get some private coaching over the phone
or using skype and webcam and in Craig’s office, or read
other stories of mid-life change and renewal.
Craig lives and works in Petaluma, California. His office
is located at P.O Box 2823, Petaluma Ca, 94953. You can reach
him at 707-775-4020 or at craig@thevocationalcoach.com.
Craig's Vocational Passion Newsletters are edited by Anita
Flegg at The Sharp Quill. The Sharp Quill -- www.sharpquill.com
-- specializes in writing and editing for small business. You
can see Anita's vocational story at http://www.thevocationalcoach.com/_vocational_community/_real_stories/story_anita.html
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